Jobin
A Toy to Improve the Cognitive Skills of Children
Year: 2023
2023 - Award Nomination in the International Design Awards - USA
Tools: Rhino, Keyshot, Photoshop, Adobe Sketchbook Pro
Designer: Melika Akhteh
Bachelor's Thesis Project in Industrial Design (B.Sc.)
Problem
Play is essential for children's cognitive development, but modern living conditions, such as apartment living, working parents, and inadequate educational programs, have led to delays in this growth. To address this, age-appropriate toys should be designed to enhance both physical and cognitive skills, supporting children's overall development and future success.​​​​​​​
Solution
Jobin is a toy designed to enhance the cognitive and social skills of children aged 3 to 7, centered around dream jobs. Based on research on age-specific skill development, it offers an engaging experience for both younger (3-4 years) and older (5-7 years) children. Made from walnut wood with natural pigment prints, the game focuses on recognition (e.g., identifying kitchen appliances) and education (e.g., understanding the Earth's rotation) through interactive arrangement tasks. To accommodate varying skill levels, hidden guides help children progress while keeping the game enjoyable.​​​​​​​
Criteria & Parameters
. Improving children’s cognitive skills
. Comprehensible for ages 3-7
. The play path should be fun
. Suitable toy packaging
. Easy to carry and move
. Balance and proportion are important
. There should be no sharp or small and slippery parts
. The use of internal materials and an easy and low-cost construction method is preferred
. The design should not be complex
